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Monday, 10 March 2008 14:14 Written by George Last Updated on Tuesday, 01 December 2009 10:54

Welcome to the new Prudential Keyside Properties. Our intent is to make your online experience one that combines necessary, up to the minute, real estate information, with a sense of what the Keys are all about. Unlike most markets, where price is mostly a matter of neighborhood and quality of home, the Keys are a far more diverse collection of small enclaves and individual properties. Few neighborhoods have the insular qualities of conventional communities. Here, the 1968 model "trailer" sits comfortably on its ocean front lot, next to a multi-million dollar palace. That may be a bit of a stretch, but one visit and you'll say it's not far from the truth.

Our job when working with buyers is to listen intently to the lifestyle choices, and find the property that best matches that buyer's vision. Unlike most destinations, price does not correlate directly with the existing property. It's much more a matter of location. One can change the physical, the bricks and mortar (or concrete blocks, or tin!) but there are many options for location. Each special in its own way. Deep water, Canal, Ocean or Bay, Neighborhood park, Boat ramp. Distance from Key West, or Miami. Then we narrow the available choices in a particular style or size of home. It's a complex puzzle. Sure you can do it alone, but talk about eating up a whole vacation trying! Whew! We're here to help. We know the market. Give us a few minutes of your time, and we'll ask the right questions to lead you to your piece of Paradise.

Enjoy the site. And enjoy browsing our links to the Keys. Remember, it's not just a destination; it's a lifestyle.